my 1st week at JKM

hello all!

i will be spending my 16 weeks at Jan Kelley Marketing, a marketing agency in Burlington. way too much has happened in my first 2 weeks to discuss in one blog post, so i'll start with my first week and how i was introduced to the company.

JKM has an "On Board" program that they have all new employees complete. it involves going to each area of the agency (creative, production, media, internal services and marcom [marketing communications]) and meeting with ambassadors. during these meetings i had the opportunity to better understand how an agency works and learn about ongoing projects. everyone was very friendly and welcoming. the environment at JKM is relaxed but fast-paced and i feel like i'm fitting in well.

i work in the marcom strategy group. this is the area of the agency that deals directly with clients. my first day i attended a client meeting with Genuine Health. it was quite exciting for me as this was the client we worked on for the MARS challenge. this meeting really gave me insight on how things worked and the processes that take place when developing marketing strategies.

i have really enjoyed my first two weeks working at JKM and have already realized the importance of being proactive and proving yourself. i'll be entering my third week and am very excited to learn more and work with more clients.

more details to come!

for more info about JKM, check out their site

- kj